ROCKVILLE, Md., Sept. 25, 2014 (hospitalitybusinessnews.com) — Choice Hotels International, Inc. announced today the signing of Clarion Hotel Istanbul Airport North, signifying further expansion of the company’s Turkish hotel portfolio.
A 237-room property close to the international Ataturk Airport, the Clarion Hotel Istanbul Airport North is scheduled to join the Choice Hotels portfolio in 2015.
“Expanding internationally in Europe is key to our global growth strategy, and we see great potential for our brands in Turkey,” said Steve Joyce, president and CEO of Choice Hotels. “We have focused initially on Istanbul because it’s a thriving and vibrant destination for both business and leisure travelers. In contrast to competitor brands, our brands are not only suitable for new buildings, but also for existing and privately managed hotels.”
Choice’s first property in Turkey, Clarion Hotel & Suites Istanbul Sisli, opened in June. A newly built hotel with 135 rooms, it is located between the Levent and Taksim business areas and close to the cultural sightseeing spots in Istanbul. Both Clarion Hotels are owned and operated by Aktas Turizm Insaat A.S under Choice Hotels’ franchise agreement.