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ONYX Hospitality Group to expand into new markets, including India, Sri Lanka and the Middle East With 10 new properties in the pipeline for 2012 and beyond
July 30, 2012 · 0 Comments
Bangkok. 30 July 2012. (www.hospitalitybusinessnews.com) Bangkok-based hotel management company ONYX Hospitality Group is set to conquer new markets, opening its first Amari properties in the Middle East and India, and plans to enter Sri Lanka in 2014 with new select service brand, OZO.
In 2010, ONYX set a goal to become one of Asia’s leading providers of hospitality by 2018 with a portfolio of 51 operating properties. By the end of this year the Group will have 34 operational properties with an additional eight contracts signed for the future, ensuring the target set in 2010 should be surpassed well ahead of schedule.
ONYX Hospitality Group President and Chief Executive Officer, Peter Henley commented:
“2012 is an important year for ONYX, as we see the company open three properties, whilst also taking our first steps as a company into three new markets. In 2013 we will also be welcoming guests to our first ever OZO property in Hong Kong, paving the way for several further OZO projects in the near future.”
“Our expansion plans into the Middle East and India present a great opportunity for us to take advantage of growing domestic visitor numbers, whilst plans to expand our offering into Sri Lanka will ensure we have a foothold in one of the world’s fastest-growing tourism destinations. A fundamental part of our expansion strategy is to develop operations in a geographical area stretching from the Middle East to China and Australia, ensuring logistical and operational control from our Bangkok headquarters.”
ONYX HOSPITALITY GROUP EXPANSION PLANS AND DEVELOPMENTS
Amari- Three New Properties in Qatar, India and Thailand
The centrepiece of the ONYX portfolio, established brand, Amari will see development at both a brand and territory level from 2012 onwards. In Thailand, the opening of Amari Hua Hin in August 2012, will see the first purpose built Amari property to embrace the new look and feel of the brand since it introduced its new concept in 2009. In October 2012, Amari Doha in Qatar will open its doors, marking Amari’s first step into the Middle East. Mid 2013 will see another first for the brand, as the first Amari property in India is formally introduced with Amari Ludhiana, following a soft opening period. As well as the new openings, the brand will also be making enhancements to its existing property portfolio.
OZO- Four new properties in Hong Kong, Sri Lanka and Thailand
The first OZO property will launch in 2013, with OZO Wesley Hong Kong. The brand is also set to open its first resort property, OZO Chaweng Samui, on the Thai island of Koh Samui in late 2013. Two further management agreements have been signed with Sino Lanka Hotels Holdings for the development of properties in key Sri Lankan cities, Colombo and Kandy. OZO is aimed at travellers looking to discover new parts of the world, offering a great sleep experience and revitalising the idea of smart travel.
Oriental Residence Bangkok- ONYX’s first Luxury venture
Marking the group’s first luxury venture, Oriental Residence Bangkok opened its doors on the 23rd January 2012. Set in an iconic 32 storey building, the property boasts a celebrated location to complement its stylish and elegant accommodation, facilities and dining options. The mixed use development also houses privately owned condominiums.
Shama- Opening in Hangzhou, China
Shama has secured a management contract for a new development in China in the city of Hangzhou. Shama HEDA Hangzhou is scheduled to open late 2013 in the capital and largest city of Zhejiang Province in Eastern China. This latest development for Shama will strengthen the brand’s positioning as a market leader of luxurious serviced apartments in Greater China whilst also propelling growth in the Asia region.
By erichertha