>with flash sales.

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>According to a new report by Ypartnership, flash selling has turned out to be quite a successful method of selling for suppliers seeking to liquidate unsold capacity.

In fact the 2010 Portrait of American Travelers revealed that one out of seven active travelers purchased a last minute leisure travel service as a result of receiving an unexpected e-mail from supplier that required immediate booking. Of those, 47% booked an air fare and/or lodging and 38% purchased a complete vacation package. One out of five booked either a cruise or a car rental.

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